Search Jobs

Sponsored by Mercury

Job of the day

Key Account Manager

Competitive remuneration packa

Luxembourg

Business Directory

Poll

Do you think that price comparison websites could benefit the print industry?

 

In this issue

Community - Forums
Community - Blogs
Community - Diary
Webcast promo
Printing World features list 2009
Buyers' Guide 2008

News

Subscribe to RSS Feed

Arjowiggins promotes range with mail drop to 5,000 printers

Arjowiggins has targeted 5,000 UK design and print businesses with a campaign to promote its Satimat Green and Maine gloss, Chromomat and Satimat (MCS) products.

The campaign includes a limited edition Satimat Green A3 brochure and A4 brochure with samples and a second brochure produced by merchant Elliott Baxter (EBB).

Satimat Green is a two-sided, coated woodfree paper and board grade that contains 50% recycled fibres and 50% FSC-certified virgin fibre. MCS is available in a range of weights and is distributed by EBB and PaperCo.

Earlier this week, Arjowiggins announced it will increase the price of its Idem reels and sheets during the fourth quarter of the year.

Customers are currently being informed about the worldwide increase for the carbonless products, which will affect product groups and tints, depending on their raw materials.

In a statement, Arjowiggins said: "In the last few years, even in an environment with significant annual inflation and increase in several items of raw material, prices of carbonless paper products increased at a lower pace than costs.

"We are working to control our costs through production, supply efficiencies and processes."

The company said there had been "considerable adjustments" to the cost of raw materials, which for some months it had been unable to absorb.

Comments

Mick Hart - 02 October 2008

I got one of these packs, and in the echo of the 'clunk' of the hefty package hitting the bottom of my bin, thought 'I wonder how many of these were mailed out?'

Well apperently 5000 - amounting to about 1,250 kilos of paper, along with related print/distribution/fuel costs.

Come on - is this really the best way to market so called environmentally friendly products? Is this the image we as an industry want to portray?

Answers on a postcard - not.

To post comments please log in here